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While we love reporting on the latest bridal trends, we thought it was time to pay the groom some attention, with a selection of inspiring editorial images guaranteed to make him think twice about donning a traditional tux and bow tie. Be daring with colour, experiment with prints and never underestimate the power of patterned lining or a quirky tie to earn your man extra style points on your special day. Check out the pictures below and let us know which is your favourite look!

Images courtesy of Pinterest, Finest Dress CodeThe Magazine, Ford Models, The Gloss, My FDB.